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Posted: May 3, 2020
Categories: SEO
Comments: 0

Web design New York

Google Suggests Links in Primary Content Hold More Value

Google’s John Mueller recently spoke on the topic of placing links and where on the page they hold the most value.

This was discussed during a Google Webmaster Central hangout on May 1 where the following question was submitted:

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Posted: Apr 23, 2020
Categories: SEO
Comments: 0

Affordable Web Design NY

How SEOs Can Help...

SEO Consulting Marketing Industry Whiteboard Friday

As SEOs, we hold a surprising amount of influence over how the world gets its information. In times like these, when businesses of all stripes are facing uncertainty and we may be looking for ways to help, the skills you use in your day job can be your superpower. 

Read more
Posted: Apr 23, 2020
Categories: Web Design
Comments: 0

Great web design New York

Brands with soul can cross borders and excel globally.

GETTY

Definitions of brands often seem as abundant as the brands themselves. In the solemn treatises on what attributes a brand should embody, soul has been absent… until Sanjay Khosla dove in.

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Posted: Apr 23, 2020
Categories: Security
Comments: 0

Web design New York

As should be evident to anyone in the cyber security industry, the wide range of available web security solutions from commercial vendors will necessarily have varying degrees of effectiveness against different threats.

 

A premise of this article is that client-side security has been under-represented in these solutions – and to see this, it helps to briefly examine the specifics of the well-known web security solutions in use today, and their respective emphases.

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Posted: Apr 18, 2020
Categories: Blog
Comments: 0

Great web design New York

Do you want your website to look like this in the search results?

1 rich snippets

Instead of this?

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Posted: Apr 18, 2020
Categories: SEO
Comments: 0

Great web design New York

PPC and SEO are often handled separately. However, by combining these two tactics, retailers can obtain far greater business results and SERP outcomes.

Many e-commerce retailers consider their PPC and SEO marketing strategies to be separate entities. Sometimes, they are even viewed as alternatives to one another, with brands only investing in one at a time.

Of course, this is a tragic mistake as PPC and SEO strategies are necessary to integrate into one another for a site to reach its fullest potential in the SERPs.

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Posted: Apr 18, 2020
Categories: SEO
Comments: 0

Web design New York

 

How to Produce Quality Titles & Meta Descriptions Automatically

Research Keywords with SEMrush Tools

Want to optimize your content for search engines? Learn how to do it with SEMrush?s ultimate keyword research guide.

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Posted: Apr 18, 2020
Categories: SEO
Comments: 0

Great web design New York

An Introduction to Google RankBrain (And How It Can Affect Your SEO)

Coca Cola’s secret formula, KFC’s seasoning, and Google’s search algorithm. These are three of the most closely-guarded secrets in the world, and they all have one thing in common. We know what some of their components are, but no one understands enough to crack the entire thing open. You can try to optimize your website as much as possible for Google, but there’s no magic formula to beat its algorithm.

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Posted: Apr 17, 2020
Categories: Mobile development
Comments: 0

Web site New York

The next big thing in Web Development after PWAs


Introduction

Accelerated Media Pages (AMP) is an open-source HTML framework that provides you with a way to create simple yet fast and smooth loading web pages with a priority for user experience. The adoption of AMP increased not only page speeds but also improved conversion rates as the pages were very appealing to the user.

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Our Technical News

5 Ways Web Animations Actually Improve Your User Experience Design

Posted: Apr 5, 2020
Categories: Animation
Comments: 0

Web site New York

User experience design is a vital component of the website design. As design-related elements have strong influence on 94% of users’ first impression, this can affect to brand reputation, customer loyalty, and sales of a website. As a result, to boost user experience, web animations have been introduced as an increasing trend for web design. Using animation on the web is a great way to make a website delightful, attractive and feel alive. You can take full advantages of creative, fun and user-friendly characteristics it brings out. Websites with a subtle animation on page load, scroll, or hover are potential to give a positive experience to users. That leads to grabbing user attention, increasing engagement, or even increasing sales. Let’s check out the top 5 cool practices concerning web animations that help give a real boost to user experience.

 

Web animations are essential to web design.
Background photo created by creativeart – www.freepik.com

The best way that a website can provide a great user experience is through adding a feeling of interactivity. Doing an action will trigger animations, thus creating effects. For example, effects may come from hovering the mouse over a certain element, from each time you move the cursor around, or from every scroll you make. Let’s take a closer look at them. 

Hover Effects

When it comes to user experience design, hover effect is one of the most frequently used practices concerning web animations. It is practical and an impressive way to engage your users through interaction. Hovering over a certain element can make it slide out, change color, or animate. In addition, hover effect allows you to maximize the information provided in the space available. A good hover effect can help show more information in the most clever way possible. For example, the homepage of FS United’s website invites users to pick a name for the font face. By hovering the mouse over a cell, it leads to the demo of that particular font.

Hover effects also improve the overall user experience by improving navigation. Such a way of hovering an icon will reveal a hidden navigation. That way enables users to use websites more smoothly and avoid getting bored. Ideally, that way can give your website an organized appearance and make your pages more accessible. 

Cursor Effects

Cursor effect is an effective practice to make user experience worth. Other than default cursor on your computer, you are able to give your cursor a new look. Custom cursor can give users feel something new when they visit your website. Not only that, cursor effects mean including animations created every time you move the cursor. It brings to you a synchronously visual look and feel. Let’s see an example below. Instead of default cursor, Murmure changed it into purple circle. In addition, it is a truly creative website. That is, effects as blooming flowers are created each time users move the cursor. This might bring a fun and delight to them in every move. 

Animation-Triggered Scrolling

Scrolling is undoubtedly an essential part of a user experience design through a sense of interaction. It captures user’s attention through each scroll that expresses their journey on your site. A smooth interaction when scrolling can give better experience for users. Hence, keeping them engaged for a longer time. In modern web design, scrolling is no longer simply used for revealing information in the below, but storytelling with animations. Visually appealing animations triggered each time of scrolling may result in increasing user’s interest. Therefore, users will feel excited to explore your website more. As the way Alfred piqued its users’ curiosity by guiding them to the call-to-action “Scroll down to set the magic in motion” as follows:  

Apart from practices with animations triggered by interaction, there are types of non-interactive practices concerning animations that help engage users thanks to an attractive visual design. In which, loading animations and transitions are typical. 

Loading Animations  

As you might know, a page can take time to load. As a result, it can be frustrating for some users. For solution to deal with a blank loading page, designers are increasingly using loading animations. The most commonly used types of loaders in the list are progress bars, loading indicators, preloaders, or spinners. These ways work by distracting the users during the time of loading information. So, this ideally reduces mental waiting time. However, instead of simple animations, you can customize your loaders to make the waiting process less frustrating. It can be achieved by putting engaging animations that keeps the user’s eyes busy. 

By Chuan²

The colorful and creative animations can intrigue to users, making the loading time seem to be shorter. You can see other examples of loading animations on Dribbble

Sliding Galleries by Transitions

Designers, sometimes, want to have better showcase of products or provide instant information. Accordingly, using sliding gallery may be a useful idea. It allows you to present your images in a beautiful and visually appealing style. Instead of instant jump between images that can be jarring, it is better when adding eye-grabbing transition effects. 

Created by jQuery Banner Rotator

However, you should bear in mind the time duration you show each image as well as its transition speed. It is recommended that 5-9 seconds is an appropriate time for showing each image. Too slow or too fast, either of them can create an unpleasant experience for the user. If images move too fast, users won’t have enough time to process the information being displayed. If they move too slow, users may get bored, thus leading to a decrease of the time duration they stay on your site. 

Final Thought

User experience design with beautiful, stunning, and creative animations partly contribute an attraction to users for your website. However, web animations should be wisely used. You’d better apply a planned, less-is-more approach towards animations when designing your website. It can be a great way to get a cohesive feel that put a huge contribution to the overall look and feel of your pages. To help you with it, animation authoring tool will be your helpful companion. 

If you are wondering to choose an animation tool that helps delight your users, the Top 5 easy-to-use web animation tools that bring your website to life are worth your consideration. As a result, with the appropriate philosophy about animations and selecting the right tool, you will increase the level of interest in your website, thus encouraging more shares and revisits. So, hope this will help. 

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Latest Blogs

Posted: May 3, 2020
Categories: SEO
Comments: 0

Web design New York

Google Suggests Links in Primary Content Hold More Value

Google’s John Mueller recently spoke on the topic of placing links and where on the page they hold the most value.

This was discussed during a Google Webmaster Central hangout on May 1 where the following question was submitted:

Read more
Posted: Apr 23, 2020
Categories: SEO
Comments: 0

Affordable Web Design NY

How SEOs Can Help...

SEO Consulting Marketing Industry Whiteboard Friday

As SEOs, we hold a surprising amount of influence over how the world gets its information. In times like these, when businesses of all stripes are facing uncertainty and we may be looking for ways to help, the skills you use in your day job can be your superpower. 

Read more
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