Select the search type
  • Site
  • Web
Search

News Search

News Calendar

«June 2021»
MonTueWedThuFriSatSun
31123456
78910111213
14151617181920
21222324252627
2829301234
567891011

News Summaries

Posted: Apr 1, 2020
Categories: Security
Comments: 0

Best web site design New York

Geographic distribution.

Geographic distribution of infections.

 BITSIGHT

Microsoft and partners have announced a major breakthrough in the fight against hackers today (March 10), with the takedown of the prolific Necurs botnet. This automated network infected as many as nine million computers, used as endpoints to distribute dangerous emails and malware. Between 2016 and 2019, the Nucurs network was likely responsible for 90% of the world’s email-distributed malware.

Read more
Posted: Mar 29, 2020
Categories: Google
Comments: 0

Best web site design New York

Mueller Says Don’t Focus on What Google Thinks is Quality. Focus on this Instead

Try 3for FREE!

Google's featured snippets are prime real estate in the SERPs, but if you want to capture them, it's hard to know where to start. This powerful tool identifies and organizes featured snippet data for your keywords, making it easier for you to rank in position 0. Try 3 URLs for FREE!

Read more
Posted: Mar 29, 2020
Comments: 0

Web site New York

If you’ve ever seen something like this in the search results…

knowledge card harrison ford age

Knowledge Card for the query “harrison ford age”.

… then you’ve already experienced the benefits of Google’s Knowledge Graph.

But what is a knowledge graph? How does it work? And how can you take advantage of it to increase brand visibility and improve SEO?

Read more
Posted: Mar 29, 2020
Categories: Android
Comments: 0

Web design New York

The new UI matches what's found on iOS and Android.

MUHAMMAD JARIR KANJI

19 Mar 2020 0

Chrome BrowserSource: Android Central

What you need to know

  • Google has modified the UI for its automatic webpage translations in Chrome, powered by Google Translate.
  • The new design features a tabbed interface.
  • It brings the desktop UI more in line with the current iOS and Android designs.
Read more
Posted: Mar 27, 2020
Categories: Web Design
Comments: 0

Great web design New York

9 Principles of Good Website Design

Web Disign

Guess how many websites exist in the world at this moment. Whatever your answer, we can assure you that the number reached well over 2 billion! That’s a two followed by nine zeroes!

Read more
Posted: Mar 27, 2020
Categories: Web Design
Comments: 0

Best web disign New york

 

By  () 8 days ago

Our panel reveals what's on the horizon for web design.​

Web design image

(Image credit: Getty Images)

The world of web design doesn't stand still. In an effort to deliver the best user experiences and capitalise on the latest technological advances, web designers are constantly experimenting with new ways to build sites. And if a certain approach proves effective, it makes sense that it spreads like wildfire and becomes a web design trend.Seasoned web designers will have already seen plenty of industry trends rise and fall over the years, but the trends that succeed become so ingrained that it's easy to forget that they were once the hot new thing.

Read more
Posted: Mar 27, 2020
Categories: Web Design
Comments: 0

Best web site design New York

 

If you’ve made the leap to be a freelancer, and now it’s time to find impactful work. Here are 15 freelance websites to get your career started.

It seems like in almost any conversation about freelancing, the word "hustle" gets dropped. But being your own boss doesn't mean a continual struggle to scrape up work.

Working smarter means using freelance design job boards to your advantage.

Read more
Posted: Mar 27, 2020
Categories: Web Design
Comments: 0

Web site New York

 

AND HOW VISUAL GRAPHICS ARE BECOMING A BIGGER PART OF THE BROWSING PROCESS THAN EVER BEFORE

May 10, 2018 | Web Design

Tangible Strategies | Small Business Marketing Greenville SC | 11 Questions to Ask Your Web Developer

Okay, y’all. We’re excited about this blog. Mostly because we are 😍 over the major design trends of 2018. They’re big. They’re bold. They’re everything.Trends come and go, so don’t feel the need to automatically incorporate all of these—or even one—if they don’t fit your brand or direction. But if you see anything that speaks to you as much as they speak to us, why not go for it? No design is permanent, and it can be fun to switch things up from time to time to keep your brand fresh.

Read more
Posted: Mar 27, 2020
Categories: Web Design
Comments: 0

Web design New York

What are some of the most effective ways to grab a user’s attention? What engages them most? Trends come and go, but it’s still important to know which trend best fits your project.

(This is a sponsored article.) Designers have a strange relationship with trends. On the one hand, when designers follow a crowd, they might feel that they aren’t able to express enough creativity. On the other hand, trends can tell designers a lot about user preferences — what people love, what they hate — and ultimately help designers to create products with better adoption rates.

Read more
RSS
12345

Our Technical News

An Introduction to Google RankBrain (And How It Can Affect Your SEO)

Posted: Apr 18, 2020
Categories: SEO
Comments: 0

Great web design New York

An Introduction to Google RankBrain (And How It Can Affect Your SEO)

Coca Cola’s secret formula, KFC’s seasoning, and Google’s search algorithm. These are three of the most closely-guarded secrets in the world, and they all have one thing in common. We know what some of their components are, but no one understands enough to crack the entire thing open. You can try to optimize your website as much as possible for Google, but there’s no magic formula to beat its algorithm.

One of the elements of Google’s search algorithm is called RankBrain. It’s ‘artificial intelligence’ that enables Google to provide more accurate results. In this article, we’ll talk more about what RankBrain is, what we know about how it works, and how it affects your Search Engine Optimization (SEO).

Let’s dig in!

What Google RankBrain Is

Google RankBrain is a machine-learning system designed to help the search engine provide you with more relevant results. It was first announced in 2015, as a way to help Google sort through its massive database of websites and improve its overall algorithm. After some thorough beta testing, it went fully live in 2016.

To be clear, Google RankBrain is only one of the many cogs that make up Google’s overall search algorithm. However, according to Google, it’s the third most important criteria for determining search results, right after the quality of your links and content.

When someone enters a complex query into Google, RankBrain tries to make a ‘guess’ as to what it might mean (we’ll talk more about this in a minute). Once the algorithm makes a guess, it’ll look up the most relevant results for you and use that data to refine further searches.

Before RankBrain, Google had to improve its algorithm manually. That meant dedicating a massive amount of resources and manpower to sorting data to provide users with better results. Thanks to machine learning, the algorithm can learn to make better predictions, thus improving over time.

However, from what we know, Google RankBrain does most of its learning offline. Google feeds it information and then tests the algorithm to make sure it’s providing results that are as good – if not better – than what a human could. Each time they determine there’s enough improvement, a new version of RankBrain goes live.

What We Know About How Google RankBrain Works

Google RankBrain sounds like magic, but it’s actually powered by numbers and more specifically, word vectors. However, computers can’t understand the actual meaning behind words as we do. That means they need to use a different approach to understand related concepts.

For example, imagine that you ask Google what WordPress is. It’s a pretty straightforward question, so you’d get a lot of information without even leaving the first results page:

Asking Google what WordPress is.

However, things get a bit more tricky if you use search queries that are hard to interpret. For instance, the search term “cms blogging market share” will cause Google to try to find relevant search results that contain those words:

Search results concerning WordPress statistics.

If you do a lot of online searches (and who doesn’t these days?) you’ll know that Google has also gotten pretty good about giving you relevant results even if you’re not sure what you’re looking for:

Search results concerning WordPress market share.

Notice that we never mentioned WordPress within our original search query. However, its name is still among the first results. Serving these types of results is possible because Google RankBrain can turn keywords into ‘concepts’ by forming relations between words that share similar meanings.

What RankBrain does in practice is to match keywords it doesn’t fully ‘understand’ to ones it does. For example, when we look for ‘cms blogging market share’, RankBrain might make a connection with similar queries, such as ‘blogging cms’ or ‘WordPress cms’. Once it gives you a set of results, it can determine how accurate they are by measuring data such as clicks, bounce rate, and how much time you spend on each site. If the results it shows you are good, it stands to reason you’ll click on at least one of them and spend some time on that page.

Keep in mind – the exact way Google RankBrain works is not public knowledge. However, we can extrapolate a lot of information from what Google has shared with us. However, if you’re a Search Engine Optimization (SEO) geek like us, you’re probably itching to know what you can do with this knowledge.

How Google RankBrain Impacts Your SEO

Google RankBrain’s algorithm continues to improve and change, so we can be certain it’s going to have a significant impact on the way we tackle SEO.

To look at an example, we’ve always been fans of long-tail keywords. They offer you a great way to optimize your content for queries where the competition isn’t so fierce. Plus, they’re an excellent way to target voice searches. However, as Google RankBrain continues to improve, it might be the case that you won’t need to optimize for long-tail keywords anymore.

Imagine you want to write an article to target the ‘best weight loss program for fast results’ keyword. As keywords go, that’s a tough one to incorporate into your content. However, it could probably net you some excellent results traffic-wise.

Looking for fast weight loss methods.

In a post-Google RankBrain world, the search engine should be capable of understanding your article is relevant when someone for ‘fast weight loss’, ‘weight loss trends’, or even ‘slim down quickly’. That means you probably won’t need to make as much of an effort to optimize for long-tail keywords, as Google may be able to figure out when your content is relevant regardless.

To be clear, we’re not saying you should ditch any long-tail keywords you have in your planner. Our point is that as RankBrain evolves, it will likely become more proficient in understanding context and relevancy without needing exact keywords to do the trick.

Since shorter keywords are more popular, it stands to reason Google has more datasets to compare them against. That means that Google RankBrain should be able to link them more easily. Thus, your content might rank for keywords you’re not even targeting.

However, as we’ve mentioned several times already, there is no guaranteed recipe for success. We recommend you regularly check to see if your posts are ranking for the right keywords and keep up to date with the latest SEO news to make sure your site continues to perform well in Google’s search results.

Conclusion

Google RankBrain is one of the key elements behind the company’s search algorithm, alongside links and your overall content. Therefore, it’s worth looking at the ways RankBrain changes the Google algorithm to see how it can affect your SEO.

The search engine mainly uses the algorithm when it’s dealing with tough search queries, such as long-tail keywords. If you ask Google a complicated question, RankBrain plays a factor in helping it determine what results it shows you. What you need to do is provide the search engine with as much context as possible to help it decide when your content is relevant.

Do you think Google search results have gotten more accurate since they implemented RankBrain in 2015? Share your thoughts with us in the comments section below!

Article thumbnail image by Sammby / shutterstock.com

By John Hughes

John is a blogging addict and WordPress fanatic

Explore Divi, The Most Popular WordPress Theme In The World And The Ultimate Page Builder

LEARN ABOUT DIVI

Premade Layouts

Check Out These Related Posts

An Introduction to the Forminator Plugin (And How It Works)

An Introduction to the Forminator Plugin (And How It Works)

Posted on October 13, 2018 by  in Editorial

When it comes to websites, forms are one of the most versatile elements you can use. Forms are what makes it possible for users to contact you, take quizzes, and input all kinds of data you can imagine. With WordPress, you have plenty of options to help you add forms, but that doesn’t mean...

VIEW FULL POST

What is WordPress VIP (And Who Is It For)?

What is WordPress VIP (And Who Is It For)?

Posted on October 8, 2018 by  in Editorial

People who need more power for their sites tend to avoid WordPress.com in favor of self-hosted WordPress. However, the former actually happens to offer one of the most exclusive hosting services for websites that require a bit more punch, called WordPress VIP. This particular hosting service is...

VIEW FULL POST

How to Help Your New Blog Gain Traction Faster

How to Help Your New Blog Gain Traction Faster

Posted on September 10, 2018 by  in Editorial

A lot of people will tell you it’s easy to become rich blogging. Post a few articles now and then, and watch the money roll in from affiliate offers, advertising, and selling your own private courses. It sounds like a dream come true, so it should come as no surprise that making money...

VIEW FULL POST

Print

Please login or register to post comments.

Latest Blogs

Posted: May 3, 2020
Categories: SEO
Comments: 0

Web design New York

Google Suggests Links in Primary Content Hold More Value

Google’s John Mueller recently spoke on the topic of placing links and where on the page they hold the most value.

This was discussed during a Google Webmaster Central hangout on May 1 where the following question was submitted:

Read more
Posted: Apr 23, 2020
Categories: SEO
Comments: 0

Affordable Web Design NY

How SEOs Can Help...

SEO Consulting Marketing Industry Whiteboard Friday

As SEOs, we hold a surprising amount of influence over how the world gets its information. In times like these, when businesses of all stripes are facing uncertainty and we may be looking for ways to help, the skills you use in your day job can be your superpower. 

Read more
RSS
12345678910Last

Search

Our Location

Business Hours

 

Saturday: 7 am to 7 pm

Sunday: 7 am to 7 pm

Monday : 7 am to 7 pm

Tuesday : 7 am to 7 pm

Wednesday : 7 am to 7 pm

Thursday : 9 am to 7 pm

Friday : 9 am to 7 pm

Email:

Feel free to email us at: Sales@edynamique.com

Address:

Manalapan

New Jersey 07726

Phone: (732) 580 2454

Latitude 40.324749 Longitude -74.342796