Google recently sunset the old version of their Search Console tools and migrated all webmasters over to the “new version” of Search Console. One of the features missing from the new version of Google’s webmaster tools is the “Fetch As Google” function underneath the Crawl tab. This was how webmasters could request that Google crawl and index new URLs on their site. However, websites can still do this in Search Console. It just works differently now.
Most people think “great content” is what’s going to help them improve their SEO standing. Alas, that isn’t true anymore. You could write an incredible article and that still would not be enough, unfortunately!
Or, worse yet, we’re leaving that up to chance as we’re already overloaded working on driving organic and paid traffic to our sites to keep the top of the funnel full.
Siobhan is lead of the Social media team at Yoast. She enjoys writing and is interested in basically any type of digital communication.
Handling your social media is a necessary part of any marketing strategy, but it’s also a vital part of any good SEO strategy. The popularity of social media has risen and probably will keep doing so.
After hours of coding, writing, designing, and optimizing, finally you are ready to live your new web page. But hey, why is my blog post not showing on Google?
Featured snippets, "People also ask," Images, and Videos now appear in more search results than ever before. How many of those results are yours? Quickly identify and capture the best opportunities using our Featured Snippets+ Tool for ultimate SERP domination.
As should be evident to anyone in the cyber security industry, the wide range of available web security solutions from commercial vendors will necessarily have varying degrees of effectiveness against different threats.
A premise of this article is that client-side security has been under-represented in these solutions – and to see this, it helps to briefly examine the specifics of the well-known web security solutions in use today, and their respective emphases.
Abby Reimer on March 9, 2020 at 1:08 pm
In the Quality Evaluator Guidelines, Google shares that high-quality informational content is original, accurate, comprehensive and should reflect expert consensus as appropriate.
The problem is: not all brands have the time, budget or strategy to create this quality of content. Or so they think.
Google's featured snippets are prime real estate in the SERPs, but if you want to capture them, it's hard to know where to start. This powerful tool identifies and organizes featured snippet data for your keywords, making it easier for you to rank in position 0. Try 3 URLs for FREE!
If you’ve ever seen something like this in the search results…
Knowledge Card for the query “harrison ford age”.
… then you’ve already experienced the benefits of Google’s Knowledge Graph.
But what is a knowledge graph? How does it work? And how can you take advantage of it to increase brand visibility and improve SEO?
Google’s John Mueller recently spoke on the topic of placing links and where on the page they hold the most value.
This was discussed during a Google Webmaster Central hangout on May 1 where the following question was submitted:
SEO Consulting | Marketing Industry | Whiteboard Friday
As SEOs, we hold a surprising amount of influence over how the world gets its information. In times like these, when businesses of all stripes are facing uncertainty and we may be looking for ways to help, the skills you use in your day job can be your superpower.
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